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What’s Inside?
- Marketing Strategy That Converts
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Case Studied Archives:
Selling Hope at Scale: How Astrotalk Tapped Into India’s Deepest Emotion
Astrology in India isn’t just tradition—it’s therapy. Astrotalk knew this and built a ₹100 Cr+ business by productizing emotion.
Minimalist: The Brand That Made Science Sexy in Indian Skincare
In a world of glowing promises and glass skin dreams, Minimalist came in with hard truths—and won hearts.
How Tata Quietly Built India’s Most Popular Budget Fashion Brand—Zudio
While D2C brands were fighting for likes online, Tata was winning over tier-2 India offline. Silently.